Alison Snider joined Lignetics in September 2016 in a leadership role focused on business development, organizational structure, and process implementation.
She is responsible for ensuring strategic priorities are translated into tangible project goals supported by the necessary tools and resources. By designing a culture of accountability, she has defined and implemented standardized roles and responsibilities in addition to a monthly forecasting process since coming on board.
After earning a business degree from Southwestern College, Alison worked in specialty retail and held several leadership roles with American Recreation Products. Before joining the Lignetics Group, she served as Director of National Accounts for Gaiam, a leading brand in the yoga and active lifestyle sporting goods space.